How much do you invest into marketing per year?
How many marketing channels do you use?
A marketing channel can be eg. Google Ads (or some type of campaign within Google Ads - like PMax), Meta Ads, TikTok, programmatic display, TV, OOH, Youtube, Snapchat,...
Do you have at least 2 years of data?
Do you have some experience with incrementality tests in marketing?
In which industry is your business?
